Sunny Joe White

Sunny Joe White was the original Program Director of legendary Boston radio station Kiss 108.  The former Beautiful Music station in Medford known as WHIL-FM set the market on fire when it became a full-time disco station in 1979. Sunny was the connection to the stars.  As disco died in the early 80’s, Sunny transformed Kiss 108 into a major Top 40 station which still holds national records for huge ratings. When the Kiss Concert started in the 80’s it was Sunny’s relationship with the promoters and record labels that enabled the Kiss Concert to become the preeminent radio station concert in America. Sunny’s on-air persona was on of the keys to the success of Kiss.